AI Insights · Timothy · January 2022
Top 5 Drawing & Coloring Apps Performance in Italy, Q4 2021
An overview of the top 5 drawing and coloring apps in Italy during Q4 2021, based on downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 drawing and coloring applications in Italy showed varied performance across weekly downloads, revenue, and active users. Data from Sensor Tower highlights these trends, offering insights into the popularity and engagement of these apps.
Phone Case DIY saw a significant rise in weekly downloads, starting at 14.9K at the end of September and peaking at 107.2K in the final week of December. The active user base mirrored this growth, increasing from 53.9K to 209.5K over the same period.
Happy Color by Numbers Game maintained a steady weekly download rate, ranging from 14.3K to 28.8K. Revenue showed a gradual increase, peaking at $160 in the last week of December. Active users remained robust, growing from 273K to 331.6K.
Pixel Art － Color by Number experienced a steady increase in weekly revenue, peaking at around $579 in the final week of December. Weekly downloads surged mid-quarter, reaching 32K, while active users fluctuated, ending the quarter at approximately 225.4K.
Paint by Number Coloring Game exhibited consistent weekly downloads, with a peak of 19.1K in mid-October. Revenue showed a gradual increase, culminating at $181 in the last week of December. Active users remained stable, ending the quarter at 140.1K.
DIY Keyboard 3D, a newer entrant, saw a dramatic rise in weekly downloads, starting from 720 in early December to 100.5K by mid-December. Active users also grew significantly, reaching 86.7K by the end of December.
These trends underline the dynamic nature of the drawing and coloring app market in Italy. For more detailed insights, visit Sensor Tower.
